Unit 2 Developing a Marketing Campaign - Business Terminology Business terminology students must know for Learning Aim A, B and C

Unit 2 Developing a Marketing Campaign Lesson 17 Learning Aim B Lesson covers the following in line with the BTEC Scheme of work for Unit 2: 1. Importance of validity 2. Reliability 3. Appropriateness 4. Currency 5. Cost 6. Quantitative data 7. Qualitative data 8. Sufficiency and focus of the research 9. Selection and extraction

Unit 2 Developing a Marketing Campaign Lesson 18 Interpretation and analysis of data

Unit 2 Developing a Marketing Campaign 21 Lessons with SOW (Learning Aim A + B) Full lessons with relevant content and activity according to Scheme of Work provided by BTEC. This pack covers everything the students need to know for Learning Aim A and B for Unit 2 of the new BTEC specification. At the end of each Learning Aim is a revision lesson listing topics and a link to a Kahoot quiz covering all content for each learning aim The lessons are easy for anyone to pick up and use - no extra planning needed!

Breakeven group activity

Unit 2 Developing a Marketing Campaign 37 lessons (Business BTEC, New Spec 2017) Full set of lessons for Unit 2 covering learning aim a, b and c Includes: Full lessons and activities Scheme of Work Mark / Assessment Grid Business Terminology Link to 3 Kahoot Quizzes at the end of each learning aim which test all content covered Well planned generic lessons - no further planning required Please visit our shop on TES for a link to all teaching resources 5k+ Views 2k+ Downloads

Unit 2 Developing a Marketing Campaign - Marketing Terminology Activity 1 and 2 Marketing terminology for Activity 1 and 2 - essential for students to achieve higher marks Please visit our shop on TES for a link to all teaching resources (including full set of lessons for Unit 2) 5k+ Views 2k+ Downloads

Unit 8 The Recruitment and Selection Process Learning Aim A (BTEC NEW SPECIFICATION) 3 x writing templates for Learning Aim A for Unit 8 These have been created in line with the delivery guide, specification, assignment brief provided by Pearson and the Pearson BTEC National Business Textbook They include everything learners need to complete Learning Aim A and each section is referenced to pages in the textbook so students can do independent learning outside of the lesson. Well planned generic writing frames - no further planning required Please visit our shop on TES for a link to all teaching resources (Inc Unit 2 Developing a Marketing Campaign) 5k+ Views 2k+ Downloads

Unit 2 Developing a Marketing Campaign Lesson 1 - Principles and Purposes of Marketing

Unit 2 Developing a Marketing Campaign Lesson 9-10 Internal Influences Cost of the campaign Availability of finance Expertise staff Size and culture of business Whole lesson in line with BTEC Scheme of Work

Unit 2 Developing a Marketing Campaign Lesson 13 - Learning Aim B Target Markets Size, structure and trends in the market Competition

Unit 2 Developing a Marketing Campaign Lesson 14-15 Primary Research

Unit 2 Developing a Marketing Campaign Lesson 16 Secondary Research Lesson 16 - Learning Aim B In line with Scheme of work provided by Pearson

Unit 2 Developing a Marketing Campaign Learning Aim C (Business BTEC, New Specification 2017) 15 lessons for Learning Aim C including full lesson and activities Scheme of Work Mark / Assessment Grid Business Terminology Kahoot quiz which tests all content in final lesson This is for the new specification for Unit 2 (Controlled Assessment). Please visit our shop on TES for a link to all teaching resources 5k+ Views 2k+ Downloads

Unit 2 Create a Marketing Campaign Template This is a template we have created after cross-referencing the mark scheme, sample work and SOW.